Detroit, MI, USA, April 29, 2021 – Ultimate performance, unique dynamics and stylish design characterizes the performance seats of the premium seat manufacturer Recaro Automotive. Brand fans will find precisely these attributes reflected in an attractive merchandising collection. The new collection expands the company’s lifestyle portfolio as items from an exclusive "Initial Edition" are now available in the official Recaro Automotive Fanshop. The complete Recaro Automotive Collection will be available in summer 2021.
"For all Recaro brand fans who want to extend their 'automotive passion' with matching clothing and accessories, we are launching an exclusive limited 'Initial Edition'," says Emil Kreycik, President and COO of Recaro Automotive, Global. The collection includes a selection of merchandising items in three themed collections Race, Dynamic, and Classic, each with design elements highlighting the form of the seat contour. Kreycik: "Based on the Recaro fans and vehicle enthusiasts desire to express their passion, we developed a curated expressive collection with their lifestyle in mind."
The portfolio will be unveiled over a series of weeks in limited edition items until the extensive full merchandising collection will be available in the official Recaro Automotive Fanshop at https://shop.recaro-automotive.com in summer 2021.
It starts with the following items from the "Initial Edition":
In Germany only, Fans of the brand can also find other high-quality lifestyle products from the entire Recaro world in the Recaro Originals Online shop which is being launched at the same time at: https://recaro-shop.com
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