RECARO dominates BEST-BRANDS reader survey

The result of the latest reader survey conducted by German-market trade magazines lastauto omnibus, Fernfahrer and trans aktuell is clear: RECARO is the best brand in the Commercial Vehicle Seating category. And not for the first time: For the last four years, the brand has dominated the reader survey. This year it was voted best brand by 54.1% of readers, putting it again in top spot. “This is our fourth win in a row since we began marketing our products in the commercial vehicles segment. We’re very proud of this,” said Markus Kussmaul, vice president sales & marketing at RECARO Automotive Seating. “The readers of these trade magazines include not only representatives of truck manufacturers and fleet operators, but most importantly professional truck drivers. These target groups associate the RECARO brand with a clear promise: RECARO seats inspire through their combination of functionality, ergonomics and aesthetics. Furthermore, RECARO represents quality and the highest standards in safety. And not the least, our products stand out in terms of reliability and robustness.”

Axel Baumann, Director Productline Truck Seats, accepted the ETM Verlag’s best-brands award for RECARO Automotive Seating. (Image: © Thomas Küppers)) RECARO is among the best brands in the commercial vehicles segment. Company representatives proudly accepted the award on June 23, 2016, in Stuttgart, Germany. (Image: © ETM Verlag)

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