Kirchheim unter Teck, February 11, 2019 – “Distinctive high-quality design is at the core of our brand’s DNA,” said Ulrich Severin, head of RECARO Automotive Seating. “The fact that we’ve successfully captivated and convinced the jury in this field of top international players makes us proud and is an endorsement of all our efforts as an international leader in vehicle seat design.”
The award-winning product – the modular RECARO Performance Seat Platform (RPSP) – is designed for motorists who demand the maximum from their premium seats. Here, the lightweight design and superior workmanship that typify RECARO are combined with outstanding performance, comfort and ergonomics. Its anatomically shaped seat structure and low hip point provide an unparalleled driving experience, while today already meeting the needs of tomorrow in autonomous vehicles and e-mobility.
In explaining the reasoning behind this Excellent Product Design award, the 46-member panel of top-caliber experts highlighted the flexibility of the RPSP and its design, which reflects a “high formal and functional standard.” It offers “various seating configurations and constellations as well as a range of technical features,” and in terms of upcoming developments like autonomous vehicles, it answers the “requirements of manufacturers in various market segments.”
Every year, innovative products and projects from the German and international design scene are honored with a prestigious German Design Award from the German Design Council, in recognition of unique and pioneering design developments. The nominations are open only to candidates whose submissions are demonstrably different from the competition in terms of design quality. On average, more than 30 percent of submissions come from abroad, thus demonstrating the award’s international reputation.